Lead generation for a Bali developer: over 7 deals and $1,285,000 in sales

Context

A property developer in Bali marketing its projects to English-speaking buyers. The work was carried out under an NDA: the developer and its projects remain anonymous, while the numbers below are the real campaign results.

Delivered with our partner team for real estate marketing. Client, developer and project names are withheld under NDA; the figures are the campaign’s own.

The brief

1. 01

   Deliver 50–100 qualified leads every month from English-speaking audiences

What we launched

31 ad groups live

12 original creatives were produced, each tied to an extended customer journey map (CJM) for its ad platform.

2 quiz landing pages

Two different projects each got a branded landing page built as a quiz.

Anti-spam system

The filter screens out low-quality enquiries and bots before they enter the main funnel, so only real buyers reach the sales team.

Automation in place

New leads trigger alerts in a Telegram chat, the lead base and mailing lists live in a Google Sheet, and requests are passed to the CRM automatically.

Results

• Traffic 250 qualified leads

  reached the developer over 3 months

• Average deal $170,000

  is the average value of a closed deal

• Anti-fraud Budget kept for target leads

  by filtering out 8,835 bots

• Speed 14 days

  from lead to qualification, and from lead to deal

• Cohort 60+ hot leads in progress

  for the next sales cohort

• Lead processing 20 leads a day

  from the campaigns, handled by the client’s sales team